| AC
Nielsen |
Measure
market performance
Analyse market dynamics
Diagnose and solve marketing and sales problems, and
Identify and capture growth opportunities.
|
| Australian
Competition and Consumer Commission |
The ACCC
promotes competition and fair trade in the market place to
benefit consumers, business and the community. Includes publications
and employment links. |
| Advertising
Federation of Australia |
General information for the public
including students on advertising issues, codes and regulations,
careers and education and effectiveness case studies. |
| Australian Market and
Social Research Society |
Includes
career advice, employment listings, research news and directories. |
| Association
for Consumer Research |
Includes
conference proceedings, listserv, newsletters and knowledge
exhange. |
| Bubl
Consumer Research |
This
UK site Includes links to other sites about consumer research. |
| Course
Information - Holmesglen |
Certificate
IV In Business (Advertising) & Certificate III in Business
(Sales) course information. |
| Consumer
Behaviour |
Companion website for the popular textbook.Includes internet
excercises, current events, relevant websites with chapter
by chapter resources. |
| Gallup
Organization |
Includes
links to an archive of Gallup polls including international
polls. |
| Inside Retailing |
Includes information about retail design, branding &
marketing, store operations, plus much more. |
| Marketing,
selling and sales management |
Part
of the Marketing Virtual Library, this site has resources
for all apects of sales and marketing. |
| Roy
Morgan Market Research |
Roy Morgan
Research, Australia’s best known and longest established
market research and public opinion polling company. |
| Society
for consumer psychology |
This U.S site includes links to publications,
education and training. |
| Quirks
Marketing Research Review |
U.S.
site providing information on marketing research including
case studies of successful research to comprehensive directories
of custom research providers. |
| |
See also
Marketing and Public
Relations weblinks. |
